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WCF Insurance Announces Matthew Lyon as Chief Operating Officer

September 5, 2017 — WCF Insurance’s board of directors has appointed Matthew Lyon as chief operating officer. Lyon will begin his time with WCF Insurance on September 5.
 
Lyon has most recently worked as head of commercial insurance product management at Farmers Insurance Group of Companies in Los Angeles. He was responsible for the development and execution of commercial insurance strategies and initiatives to achieve profit and growth objectives for Farmer’s $2 B commercial multi-peril, commercial auto and workers’ compensation lines of business.
 
Overall, Lyon has broad experience in the insurance industry, successfully serving in product management, operations, and strategy roles the past 15 years at, among others, Nationwide Insurance and Hartford Insurance Group.
 
“I’m joining WCF Insurance because I want to be a part of a company that has a strong foundation and limitless opportunities to grow,” said Lyon. “WCF Insurance is in a unique and promising position. It is deeply humbling and thrilling to have the opportunity to help lead the next chapter of this great, 100-year-old company.”
 
As COO, Lyon will oversee marketing and sales, underwriting, safety and health, IT, human resources, and corporate strategy. 
 
 “We are truly fortunate to have Matthew join WCF Insurance,” said WCF Insurance CEO and president, Ray Pickup. “Matt comes with a wealth of experience that will benefit our company as we grow and diversify.  He has a strong underwriting and product management foundation that covers workers’ compensation and small commercial lines; a solid strategy background; and, knowledge in the use of predictive analytics.  Most importantly, I believe that he will be a strong culture fit for WCF.”

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Insurance coverage in all states other than Utah is provided by Advantage Workers Compensation Insurance Company, a wholly-owned subsidiary of WCF Mutual Insurance Company, doing business as WCF Insurance. Advantage is domiciled in Indiana; NAIC number: 40517. Administrative office: P.O. Box 571918, Salt Lake City, UT 84157-1918.
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